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What is User Interview?
A structured conversation to learn user needs and behaviours.
Step 1 of 9
Simple Definition
A user interview is a qualitative research conversation designed to understand customer problems, context, and motivations without pitching the solution too early.
Explanation level
Tap a persona to hear the same idea in a totally different voice.
Try “Like I'm 5™” for a picture-book version - not the grown-up wording above.
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