Lesson60 seconds
What is Price Skimming?
Starting high for early buyers, then lowering over time.
Step 1 of 9
Simple Definition
Price skimming launches at a high price for early adopters, then reduces price later to reach broader segments.
Explanation level
Tap a persona to hear the same idea in a totally different voice.
Try “Like I'm 5™” for a picture-book version - not the grown-up wording above.
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