Like I'm 5™

Lesson60 seconds

What is Expansion Revenue?

Extra recurring from existing customers upgrading.

Step 1 of 9

Simple Definition

Expansion revenue is new recurring from existing customers via upsells, cross-sells, seat growth, or usage growth.

Explanation level

Tap a persona to hear the same idea in a totally different voice.

Try “Like I'm 5™” for a picture-book version - not the grown-up wording above.

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Expansion Revenu
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