Lesson60 seconds
What is Champion?
An insider who sells your product when you are not in the room.
Step 1 of 9
Simple Definition
A champion is a contact inside the buying organization who actively advocates for your solution and guides you through politics.
Explanation level
Tap a persona to hear the same idea in a totally different voice.
Try “Like I'm 5™” for a picture-book version - not the grown-up wording above.
Notebook
Your notes
Notes save automatically on this device
Knowledge graph
Done Here Next