Lesson60 seconds
What is Blended CAC?
Average across all paid and organic channels.
Step 1 of 9
Simple Definition
Blended CAC divides total and marketing spend by all new customers acquired in a period, mixing paid and organic channels.
Explanation level
Tap a persona to hear the same idea in a totally different voice.
Try “Like I'm 5™” for a picture-book version - not the grown-up wording above.
Notebook
Your notes
Notes save automatically on this device
Knowledge graph
Done Here Next