Like I'm 5™

Lesson60 seconds

What is AARRR?

Pirate metrics: , , Retention, Referral, .

Step 1 of 9

Simple Definition

AARRR (pirate metrics) is a framework tracking , , Retention, Referral, and as core growth stages.

Explanation level

Tap a persona to hear the same idea in a totally different voice.

Try “Like I'm 5™” for a picture-book version - not the grown-up wording above.

Notebook

Your notes

Notes save automatically on this device

Knowledge graph

AARRR
Done Here Next